Tag Archives: matches

Wear me 3 ways : Crystal Evolution

10th Jan 2013

I’m introducing another blog post topic for 2013- Wear me 3 ways. I love all those articles in the glossies that show you how to restyle items in your wardrobe and thought I’d give it a go too! I know this would prob work better if I did a post of me wearing the outfits but what can I say- I’m a little camera shy! I’m ok having my pic taken if I’m with other people (that’s why you’ll find a couple of pics of me at events on facebook or here) but posing on my own for a photo just makes me feel AWKWARD!

For my first post I’ve chosen this dreamy ACNE Silverbright necklace by Crystal Evolution to style three ways. The brand is only being introduced to U.K stockists now and is already huge in the U.S where fans include Taylor Swift, Kim Kardasian and Scarlett Johansson.

Look One: Neon vs Snakeskin (both are big S/s 13 trends)

10 jan 1

MSGM Neon Top- Matches £215, Snakeskin Print Trousers £39.99- Zara, Sergio Rossi Wedges- Matches £890, Acne White Patent Leather Clutch £290

Look Two : Sports Luxe

10 jan 2

IRO deven leather trim jacket £665, Day Birger et Mikkelsen washed satin trousers £130 – Net a Porter, Gisele £60- Topshop

Look 3: Perfect Pilotto (Can’t get enough of Pilotto Prints at the mo!)

10 jan 3

Peter Pilotto print skirt £591- Net a Porter, Franka body suit with sheer sleeves £89- Reiss, The Row, Black clutch £4195 Net a Porter, Anja Black cut out courts £160- Kurt Geiger.

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Label Lust: Sophie Hulme

29th Nov 2012

Sophie Hulme was on my list of ‘10 British Designers you ought to know’ for Strut 120. That and her win as the best emerging talent in accessory design at the British Fashion Awards last night prompted me to do a Label Lust post. Her collections are full of pieces that are beautifully made, classic with a masculine edge and totally wearable. Even though her clothes are making waves in the fash world, for me it’s still all about the totes and messenger bags that she first started the label with. Enjoy!

Messenger bag from A/w 12

A/w 12 at Austique

Hulme’s collaboration with Globetrotter.

S/s 13 from Telegraph.

Sonam Kapoor was spotted with a Sophie Hulme black tote last month see pic here

Images from Telegraph, Austique & Sophie Hulme website.

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Trend Watch: The shirtdress

8th Oct 2012

The shirtdress is one of those key wardrobe staples that gets a spin every season. I’m loving the monochrome print maxi length take seen at Kallol Dutta and Aarti Vijay Gupta, the sheer panelling seen at Bodice & Nishka Lulla (I heart everything Ruchika Sachdeva does) and finally the gorgeous digital prints at Mary Katrantzou and Clover Canyon.

Left: Kallol Dutta Right: Aarti Vijay Gupta

Left: Clover Canyon Right: Mary Katrantzou

Left: Nishka Lulla Right: Bodice by Ruchika Sachdeva

Left: Raoul Right: Alexander Mcqueen Well, I had to include the classic white shirt!

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33 Pieces = Perfect Wardrobe

6th July 2012

I read a piece in Grazia a few weeks ago which quoted April Glassborow, head of womenswear buying at Harvey Nicks that says the perfect wardrobe can be achieved in just 33 pieces. This is split into 10 Tops, 10 Bottoms, 3 Dresses, 2 Bags and 3 Jackets and apparently this number of items can produce a staggering 3090 outfit options! I thought I’d give it a go and put together a summer wardrobe…and here it is….(yep- some of the items prices def sway to the ‘in my dreams’ category)

Top Row L-R Cotton shirt, Carven £182, Beaded blouse, Rohit Ghandi & Rahul Khanna $144 www.perniaspopupshop.com, Breton shirt, Maxmara £158 www.matchesfashion.com. Bottom Row L-R Broderie Peplum top, H&M £29.99 www.hm.com, Paisley T-shirt, Jill Sander £200 www.netaporter.com, Feather print vest, ALC £248 www.matchesfashion.com

Top Row L-R Pleated T-shirt, Amit Agrawal $81, www.perniaspopupshop.comGrey T-shirt, Reiss £39 www.reiss.com, Bottom Row L-R Yellow jumper, Acne £340 www.netaporter.com , Pink cardigan, Oasis £35 www.oasis-stores.com

Floral jacket, Christopher Kane £2200, www.netaporter.com Pale pink jacquard blazer, Shelaa by Shela Khan $247 www.perniaspopupshop.com, Dove grey leather jacket, Reiss £325 www.reiss.com,

Top Row L-R Powder blue trousers, Reiss £95 www.reiss.com,, White wide leg linen trousers, Nicole Fahri, £135, Metallic jacquard trousers, Topshop £45www.topshop.com, Printed floral jeans, River Island £40 www.riverisland.com, Skinny Indigo jeans, MIH £160, www.donnaida.com, Skinny yellow jeans, Mother £210 www.cricket-fashion.com

Top Row L-R Peachy-pink pleated maxi, Tibi £295 www.netaporter.com, Tailored shorts, French Connection, www.frenchconnection.com , Black shorts, Carven £205 www.cricket-fashion.com , Panelled black leggings, French Connection £65 www.frenchconnection.com Bottom Row L-R Cotton broderie dress, Milly £335 www.netaporter.com Floral dress, Erdem £1010 www.matchesfashion.com Ombre maxi dress, Day Birger et Mikkelsen £219 www.netaporter.com

Brown boat shoe, Aldo £65 www.aldo.com , Blue suede slippers, Aldo £60 www.aldo.com , Multi-Coloured espadrilles, Paloma Barcelo £175 www.netaporter.com, Gold flat sandals, Dune £55 www.dune.com, Nude courts, Givenchy £655 www.netaporter.com Snakeskin tote, Mulberrywww.netaporter.com , Metallic clutch, Anya Hindmarch £350

To be honest getting my real life wardrobe down to 33 pieces is just not going to happen but I’ve definitely started to think more about my choices and when I’m now out shopping I’m looking out for pieces that can multi-task!

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Industry London’s talk with retail genius Tom Chapman of Matches

30th April

Well it might have been cold and miserable last week but nothing was going to stop me (or it seems the other hundred plus attendees!) from attending the Industry London’s talk with Tom Chapman.

Frances Card (Matches COO) interviewed Tom and guided the conversation through the history of the company from the first store in Wimbledon to the thirteen shop portfolio of today. Tom recalled some humorous early buying experiences with the spirited Diane Von Furstenburg and an appointment with Dolce & Gabbana. The talk then focused onto the running of the business and how the retailer has succeeded and continues to succeed.

The core strategy for Matches he explained is to always keep a strong brand mix of independent labels alongside the big names. Tom’s other message was that to continue to grow, the retailer had to always think ahead and to always maintain its point of difference. He gave several examples of how the company has done this including launching Freda, opening 23 Welbeck St, global pop-up shops and by working on exclusive lines with designers (Jonathon Saunders capsule collection is their latest yum collaboration)

Image of the Freda range, Matches’ exclusive in-house brand which retails at 20-30% below main-line brands to offer basics to work with the mix and to keep it unique the brand is not wholesaled.

Images of 23 Welbeck St. A multifunctional space that is used for personal shopping appointments and a place to host press events.

The talk concluded with Tom’s future plans for the company- where he focused on talking about Matches key area for growth (it contributes to half of all sales) the online business. Half of all sales are within the U.K and outside of that Matches top three international markets are the United States, Australia and Japan. With this in mind the team need to react and adapt to the changing market shares and to also offer product relevant for the time of the year in each country. The company will be investing further into the site by offering a digitalised magazine and into more customer profiling and personalisation of the on-line service.

Image from the Jonathon Saunders capsule collection.

The evening gave an interesting insight into one of the country’s retail success’. Thanks to the team at Industry London for organising a fab talk!

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Label Lust : SALONI

8th March 2012

I’ve been a super fan of Saloni Lodha’s label for a while now and a pic of the gorgeous Karla dress in this weeks Grazia prompted me to blog about the label. Saloni, has spent time living in India, Hong Kong and the U.K and her global upbringing can be seen in her aesthetics. She subtly nods to India in her use of colour, print and traditional techniques and combines with a modern, feminine silhouettes resulting in collections full of gorgeous ultra-wearable must haves. Here’s some pics from her yum A/w 12 collection, I LOVE the leopard print blouse, fuchsia maxi and the stunning coral maxi skirt.

Saloni pictured above

Saloni is keen to challenge the west’s pre-connceptions of Indian clothing being synonymous with sweatshop labour and actively promotes the brand as ‘MADE IN INDIA’. There’s so much respect for craftmanship and traditional techniques in India that ‘MADE IN INDIA’ could and should have the same standing as ‘MADE IN ITALY/U.K/FRANCE’ !!! The label has an ever-growing list of stockists from Le Mill in Mumbai, Bluebird in London and The Webster Miami. Find your nearest stockist here www.salonilondon.com

I will blog about her jewellery as well soon

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